Design insights for founders who want speed, traction, and growth

Discover practical guides that help you build better products, improve conversion, and make smarter design decisions. Created for founders who want clarity, not fluff.
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5 proven startup growth hacks

Discover 5 practical growth hacks to boost your startup’s conversion. Learn how to improve signups, aha moments, referrals, pricing, and empty states.
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How to write CTAs that convert

Learn from CTA examples used by startups like Webflow, Canva & Wise. See how better call-to-action copy builds trust and drives conversion.
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When founders should hire a designer

Learn when startup founders should hire a freelancer, agency, or in-house designer. See the pros, cons, and a simple framework for each growth stage.
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5 pricing tips for startup founders

Learn how to design a pricing page that converts visitors into customers, showcases your value proposition effectively, and optimises for revenue without common mistakes.
Coming soon
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How to brief a designer without wasting time

Learn how to brief your designer into a new project effectively so that you do not waste time and money and set clear goals.
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How to design forms users actually complete

Learn simple ways to improve different types of forms. Reduce friction, guide users, and boost completion rates.
Coming soon

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